Franchise car rental – BMW opts for car rental only Daimler and BMW now both use the car rental market for themselves. Long a single leg to stand no longer enough also the major car manufacturers, to keep afloat. Now, BMW is a future-oriented way. Many people need at the present time only had one vehicle on time and not the whole year through. Just people who live in Germany in the big cities, are often satisfied with public transport so much that they abandon your car and save yourself thus gasoline, insurance and tax.
Instead, they may use the one or other franchise car rental which exist in every city. BMW now enters into a joint venture. Since early April, the company, which does from BMW and SIXT together means DriveNow. 300 vehicles will be rented in Munich in the future. Later another 500 cars to be rented in Berlin. Just as it had made Daimler.
Here, the partner but welcomes Europecar and the joint company Car2Go. Here there are the smart to rent an extra Edition. These are only some few parallels linking Daimler with BMW and vice versa. Users of both companies can search the cars through Internet portals. Also there are Smartphone applications which should make it easier the driver already, finding a car to be rented. As the car of the two companies are not fixed in one place, but can be hired there, where the last rider has turned it off. This kind of car rental could be forward-looking so that it may soon could be corporate franchise.